AJ Bellvs
FidelityStock Broker Comparison
Two seasoned brokers square off on cost, access, and long-term features. The matchup pits AJ Bell's lower fee structure against Fidelity's expansive zero-expense funds and strong trading toolkit.
Key Differences
- 1AJ Bell offers ISA wrappers; Fidelity does not.
- 2Fidelity provides fractional shares; AJ Bell does not.
- 3AJ Bell connects to 15 exchanges; Fidelity to 10.
Who should choose AJ Bell vs Fidelity?
Find out which stock broker best suits your investing profile.
Choose if…
Choose AJ Bell if you want ISA wrappers and SIPP wrappers.
Choose if…
AJ Bell vs Fidelity: Side-by-Side Stock Broker Comparison
 |  | |
|---|---|---|
| Editorial score | 4.2/ 5 | 4.6/ 5 |
| Min deposit | $500 | N/A |
| Spreads from | N/A | N/A |
| Commission / lot | N/A | N/A |
| Inactivity fee | None | None |
| Deposit fee | Free |
AJ Bell vs Fidelity Stock Broker Pros & Cons
Pros
- Lower fund platform fees than Hargreaves Lansdown at scale
- Stocks & Shares ISA and full-featured SIPP with drawdown
- AIM shares available inside ISA for inheritance tax planning
- Regular investment option at £1.50 per order
- LSE-listed, FCA-regulated with FSCS protection
Cons
- No fractional shares
AJ Bell vs Fidelity: Detailed Category Breakdown
A closer look at the specific criteria each broker meets or misses within each scoring category.
1
AJ Bell
criteria win
6
Fidelity
criteria wins
Highlighted rows show where the two brokers differ
| Criteria | AJ Bell | Fidelity |
|---|---|---|
| Trust & Regulation | ||
| Top-tier regulator (FCA, ASIC, SEC, etc.) | Pass | Pass |
| Segregated client funds | Pass | Pass |
| Negative balance protection | Fail | Fail |
| Compensation scheme (e.g. FSCS, SIPC) | Pass | Fail |
| Costs | ||
| Commission-free trading | Fail | Pass |
| No deposit fee | Pass | Pass |
| Features | ||
| Fractional shares | Fail | Pass |
| Dividend reinvestment (DRIP) | Pass | Pass |
| Extended hours trading | Fail | Pass |
| IPO access | Fail | Fail |
| Short selling | Fail | Pass |
| Stock screener tool | Pass | Pass |
| Support | ||
| Mobile app | Pass | Pass |
| Advanced charting tools | Fail | Pass |
| 24/5 live chat | Fail | Pass |
| Phone support | Pass | Pass |
AJ Bell vs Fidelity: Frequently Asked Questions
The scores are close: AJ Bell rates 4.2/5 and Fidelity rates 4.6/5. Fidelity has a marginal edge in our scoring, but the difference is small enough that your specific priorities — fees, platforms, or regulatory jurisdiction — should guide the final choice.
AJ Bell requires $500. Minimum deposit information is not currently available for Fidelity.
Both AJ Bell and Fidelity hold licences from top-tier regulators, indicating a high standard of regulatory oversight. Check each broker's specific regulatory bodies to confirm coverage in your jurisdiction.
Minimum deposit and negative balance protection data are not confirmed for this pair. Both hold top-tier regulatory status, meaning client fund protections apply to both. Also compare demo account availability and educational resources on each broker's site.
AJ Bell lists maximum leverage of 1:1, while Fidelity lists up to 1:4. Available leverage depends on your jurisdiction. EU retail clients under ESMA rules are capped at 1:30 on major forex pairs.
AJ Bell supports Proprietary Web/Mobile, while Fidelity supports Proprietary Web/Mobile, Active Trader Pro. Both provide Proprietary Web/Mobile. Fidelity has exclusive access to Active Trader Pro.
Fidelity offers commission-free stock trading while AJ Bell does not according to our data. Commission-free trading can reduce costs for frequent traders. Always confirm the current fee structure directly on each broker's website.
AJ Bell scores higher on investor protection criteria, with compensation scheme coverage and segregated client funds. For stock investors, confirming compensation scheme coverage ensures your assets are protected up to a defined limit if the broker becomes insolvent.
